About Us
Who we are?
Gulfbound Goods was born from long drives, coastal detours, and a restless pursuit of adventure. Founded by Chase Johnston, an Alabama-born traveler and storyteller, the brand reflects a lifelong love for the coast; from quiet beach towns to bustling gulf shores across the South and beyond. Rooted in the spirit of independence, Gulfbound collaborates with artists and creatives who share a passion for authentic, story-driven design. Together, we craft limited-edition apparel and goods that capture the freedom of the open road, the warmth of the sun, and the peace found near saltwater. Every release is intentionally small-batch, thoughtfully designed, and made to be worn wherever your adventures take you; from the backroads to the boardwalk.Gulfbound isn’t just a brand...it’s a reminder to slow down, chase the tide, and find your beacon.